WP has been around for a long time, in the China marketing arena since 1997, and has built up good Guanxi with many businesses and government employees and as a Chinese English bi lingual company are able to discuss things in native Chinese language.
So, if you are thinking of doing business in China, before you begin looking at research, planning, data analysis or even contemplating a promotional event here in China, may we suggest you talk to us first?
Our Guanxi just may be more than a little useful.

China Public Relations

We are well connected.

Ask anyone who has been in China, set up a business or even just lived here and they will tell you it is difficult to do much unless you have Chinese contacts or have established relationships here.
It is known as Guanxi in China, Chinese PR, the base of every day life in some form or other and essential for doing business in China. Explain to me how guanxi works in practice.

Negotiating a China trade deal, an import / export business, office, shop or factory you will need good Guanxi or PR in China. Not just with your potential partners or suppliers but also government officials, at regional and central level.
This is something many international companies starting business in China fail to realise and often run into trouble or find the road hard and difficult.

Good Chinese PR, or Guanxi, is not something that you can develop overnight or in a few weeks, it takes time and is a 2 way process which is where most international businesses come unstuck. Their's is the world of "Instant Action" whereas in China, time is not always an issue.
Frustrating and irritating for those trying to do it alone.
WP has the right connections, with media, PR, advertising companies and can help make your life a lot easier.

“Even monkeys fall from trees." Japanese proverb.”